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Gilgit Baltistan Mcqs
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Governors-General of Pakistan
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Marketing Mcqs
Finance Mcqs
Exams
NTS
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FPSC
SPSC
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PPSC Past Papers
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MCQs
Marketing Mcqs
Marketing Mcqs
Marketing Mcqs
In __________more customers would like to buy the product than can be satisfied.
Prepistan
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September 20, 2018
Marketing Mcqs
Many brick-and-click competitors became stronger contenders in the marketplace than the pure-click firms because they had a larger pool of resources to work with...
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September 20, 2018
Marketing Mcqs
Marketing is both an “art” and a “science” there is constant tension between the creative side of marketing and the ________ side.
Prepistan
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September 20, 2018
Marketing Mcqs
Marketers often use the term ___________ to cover various groupings of customers.
Prepistan
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September 20, 2018
Marketing Mcqs
The __________ is practiced most aggressively with unsought goods, goods that buyers normally do not think of buying, such as insurance, encyclopedias, and funeral...
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September 20, 2018
Marketing Mcqs
In order to describe a cluster of complementary products and services that are closely related in the minds of consumers but are spread across...
Prepistan
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September 20, 2018
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A. Vertical Integration B. Horizontal Integration C. beta Market D. Meta Market
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Marketing Mcqs
In the course of converting to a marketing orientation, a company faces three hurdles _______.
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September 20, 2018
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A. Organized resistance, slow learning, and fast forgetting B. Management, customer reaction, competitive response C. Decreased profits, increased R&D, additional distribution D. Forecasted demand, increased sales expense,...
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Marketing Mcqs
__________ goods constitute the bulk of most countries’ production and marketing efforts.
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September 20, 2018
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A. Durable B. Impulse C. Physical D. Service e. Event
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Marketing Mcqs
The age which promises to lead to more accurate levels of production, more targeted communications, and more relevant pricing is term as____________.
Prepistan
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September 20, 2018
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A. Age of Globalization B. Industrial Age C. Information Age D. Production Age
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Marketing Mcqs
Companies that practice both a reactive and proactive marketing orientation are implementing a __________ and are likely to be the most successful.
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September 20, 2018
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A. Total market orientation B. External focus C. Customer focus D. Competitive, customer focus
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Marketing Mcqs
Information can be produced and marketed as a ___________?
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September 20, 2018
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A. Product b. Show C. Reality D. Service
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Marketing Mcqs
Many countries have ________ industries to create greater competition and growth opportunities.
Prepistan
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September 20, 2018
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A. open-market B. deregulated C. regulated D. scientifically segmented
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Marketing Mcqs
Marketers argue for a __________ in which all functions work together to respond to, serve, and satisfy the customer.
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September 20, 2018
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A. Cross-functional team orientation B. Collaboration model C. Customer orientation D. Management-driven organization
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Marketing Mcqs
Charles Revson of Revlon observed: “In the factory, we make cosmetics; in the store, _________.
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September 20, 2018
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A. we sell quality B. we challenge competitors C. we implement ads D. we sell hope
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Marketing Mcqs
Customers are showing greater price sensitivity in their search for ___________.
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September 20, 2018
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A. The right product B. The right service C. The right store D. Value
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Marketing Mcqs
A Marketer is someone seeking a response from another party, called the __________.
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September 20, 2018
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A. Customer B. Fund raiser, contributor C. Voter D. Prospect
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Marketing Mcqs
Rising promotion costs and shrinking profit margins are the result of ___________.
Prepistan
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September 20, 2018
0
A. Changing technology B. Globalization C. Deregulation D. Heightened competition
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